This article focuses on sharks and how Americans’ views on sharks have evolved since around the 1970s. Author Stephen Papson writes about how the use of documentary films on Discovery Channel’s “Shark Week 90” has shaped the terror-filled relationship between humans and sharks. Papson also acknowledges Jaws as the first movie to “elevate the shark to celebrity status.”

As Papson states, it is easy to be mislead by the manner in which sharks were represented in early films due to the fact that many moviegoers’ first shark encounters occurred while watching one of those films. In Jaws, Steven Spielberg uses an oversized replica of a great white shark in conjunction with various “Hitchcockian devices” with which to involve the audience in the film while simultaneously maintaining a certain sense of reality so as to not lose the viewers.

However, 1971 marked the first significant contribution in film pertaining to sharks, particularly the great white shark -- Peter Gimbel and James Lipscomb’s documentary “Blue Water, White Death.” Many early films that involved sharks, including Gimbel and Lipscomb’s film, regarded sharks as evil man-eating machines. It was Spielberg’s Jaws that first cast sharks in a different light. The shark in Jaws was given “personality and internationality” which in turn led to the international media coverage of new shark encounters (including Time Magazine’s June 23, 1975 cover page). The opening scene, in which the audience experiences the action from the shark’s perspective, draws on humans’ primal fear of being attacked and eaten by a shark.

As one can see, Americans have been educated on the nature of sharks primarily through documentary film, but movies like Jaws helped in attaining global coverage of shark activity that eventually led to the production of “Shark Week 90,” giving Americans a trustworthy source of information on sharks.