http://tags.library.upenn.edu/tag/movies+audience+trailers PennTags Feed for /tag/movies+audience+trailers PennTags Feed http://tags.library.upenn.edu/makerecord/voyager/2104 http://tags.library.upenn.edu/makerecord/voyager/2104 Hollywood, hype and audiences : selling and watching popular film in the 1990s / Thomas Austin. Explores how Hollywood's movies can influence human behavior and popular culture and vise versa. Includes information about marketing techniques, trailers, etc.<br />