Advertisements for Philadelphia Theaters. Philadelphia Inquirer.

Philadelphia Inquirer. 2 Jan 1963: 17
Philadelphia Inquirer. 4 Jan 1963: 21
Philadelphia Inquirer. 9 Jan 1963: 17

These advertisements from the Philadelphia Inquirer show the kinds of movies that the theaters in Philadelphia were playing in 1963. The Viking seems to have been a more family-oriented theater, showing a lot of Disney movies (the Castaways, the Sword and the Stone, etc.) Obviously, “Daniella By Night” was being shown in art theaters, of which there were at least a few in Philadelphia. Notice the emphasis on “Cinerama” in the advertisement for the Boyd’s “The Wonderful World of the Brothers Grimm.” The Boyd Theater was, in fact, well known for being Philadelphia’s Cinerama theater though, in December of 1963, the Boyd switched from the three-projector Cinerama technique to the single-projector “70mm Cinerama.” (see also the review of “It’s A Mad, Mad, Mad World”). By A. Migdail

PennTags Feed for /tag/pffilmtitle_barabbas+pftheater_viking

Advertisements for Philadelphia Theaters. Philadelphia Inquirer.