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<title>The Chronicle: 6/15/2007: The New Metrics of Scholarly Authority</title>
<description>&lt;p&gt;&lt;em&gt;Michael Jensen is director of strategic Web communications for the National Academies.  &lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;In the Web 3.0 world, we will also start seeing heavily computed reputation-and-authority metrics, based on many of the kinds of elements now used, as well as on elements that can be computed only in an information-rich, user-engaged environment. Given the inevitable advances in technology, remarkable things are likely to happen. In a world of unlimited computer processing, Authority 3.0 will probably include (the list is long, which itself is a sign of how sophisticated our new authority makers will have to be):&lt;/em&gt; &lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;em&gt;Prestige of the publisher (if any).&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Prestige of peer prereviewers (if any).&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Prestige of commenters and other participants.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Percentage of a document quoted in other documents.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Raw links to the document.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Valued links, in which the values of the linker and all his or her other links are also considered.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Obvious attention: discussions in blogspace, comments in posts, reclarification, and continued discussion.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Nature of the language in comments: positive, negative, interconnective, expanded, clarified, reinterpreted.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Quality of the context: What else is on the site that holds the document, and what's its authority status?&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Percentage of phrases that are valued by a disciplinary community.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Quality of author's institutional affiliation(s).&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Significance of author's other work.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Amount of author's participation in other valued projects, as commenter, editor, etc.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Reference network: the significance rating of all the texts the author has touched, viewed, read.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Length of time a document has existed.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Inclusion of a document in lists of &amp;quot;best of,&amp;quot; in syllabi, indexes, and other human-selected distillations.&lt;/em&gt;&lt;/li&gt;&lt;li&gt;&lt;em&gt;Types of tags assigned to it, the terms used, the authority of the taggers, the authority of the tagging system.&lt;/em&gt;&lt;/li&gt;&lt;/ul&gt;  &lt;p&gt;&lt;em&gt;None of those measures could be computed reasonably by human beings. They differ from current models mostly by their feasible computability in a digital environment where all elements can be weighted and measured, and where digital interconnections provide computable context.&lt;/em&gt;&lt;/p&gt;</description>
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