Call#: Van Pelt Library HV6773 .H56 2006
Toward the end of Chapter two, Hinduja defines what is considered copyright infringement. On pages 33 and 34 he quotes from the United States Copyright Office the rights of an owner of a copyright. These reasons include the right to reproduce the work in copies, to prepare works based upon the original work, to distribute copies, and to perform and display the work publicly. After this brief outline of copyright infringement, he goes into the copyright of sound recordings and digital music distribution.
Sound recordings have copyrights on the musical work which includes the notes and lyrics and also on the actual recording which is everything that goes into the production of a song written to a medium such as a cd. Hinduja gives examples of music piracy involving MP3s. According to the Recording Industry Association of America (RIAA), the legal concepts are copyright infringement and vicarious liability. A person who makes MP3s available for distribution for example is violating copyright infringement. Vicarious liability occurs when a person who is able to control the actions of a copyright violator fails to do so. To further explain digital music piracy, Hinduja cites numerous examples of legislation and gives a brief explaination of each example.
In chapter 7, Hinduja talks about how the music industry has struggled with the rise in popularity of the MP3. According to many supporters, the music industry was too late in their embracement of MP3 phenomenon and that they would have experienced a greater increase in revenue had they not spent time trying to combat the "digital music revolution."
Hinduja also gives advice on different marketing strategies to increase revenue in the music industry. He gives examples of a few musicians and their strategies to market their music. One example he gives is David Bowie and his use of the internet to expand his popularity on a global scale. Bowie offered free downloads for songs off of upcoming albums and also live concerts to fans who visited his website. He also held contests such as opportunities for fans to write lyrics to have the chance to be included on one of his new albums.
The book provides useful information on the subject of piracy and gives strategies that could be useful to the music industry in order to fight piracy.