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Film marketing handbook : a practical guide to marketing strategies for independent films / edited by John Durie ; written by Annika Pham, Neil Watson.

Descibes all the aspects behind film marketing, primarily independent movies in Europe. Includes general information on trailers.

belongs to Movies_and_Behavior_FILM_211 project

tagged films marketing movies trailers by jzatz ...on 11-DEC-05

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Beginning filmmaker's business guide : financial, legal, marketing, and distribution basics of making movies / Renebe Harmon.

Beginner's handbook on the business aspect behind making movies. Includes information about profits, trailers, contracts, etc.

belongs to Movies_and_Behavior_FILM_211 project

tagged film marketing distribution business trailers movies by jzatz ...on 11-DEC-05