How We Watch the City: Popularity and Online Maps

Microsoft Research

Danyel Fisher

ABSTRACT
One way of conceptualizing physical spaces is to look at
where people notice, remember, or note them. Computer-
assisted methods give us new tools based on implicit, rather
than explicit, data about how users have examined and
travelled online through cities. “Hotmap” is a tool that
visualizes how people have used maps.live.com, an
interactive mapping service, looking at what parts of the
maps they find most compelling.