This book provides a layout and description of the options available to multimedia copyright owners for the protection of their works from unauthorized use. The utility and potential weakness of various antipiracy techniques and applications are discussed, including adult image filtering, encryption, watermarking, fingerprinting, and authentication among others. The book also provides discussion of various issues of interest to copyright owners regarding the parameters and limitations of applying Digital Rights Management techniques within intellectual property law.

In reference to my project, the plaintiff and defendant in the Viacom v. YouTube case represent two sides of an ongoing tug-of-war over legal rights to make use of copyrighted content. These two opposing sides are copyright owners and fair use claimants. The book addresses this topic.--"Although copyright literally means 'right to copy,' the term isnow used to cover a number of exclusive rights granted to the authors for the protection of their work...There are, however, limitations on these rights as established in several sections of the 1976 Copyright Act. One important limitation, the doctrine of 'fair use,' has been the subject of a major discussion oncontent protection" (6)

Furht, Borko, and Darko Kirovski. Multimedia Security Handbook (Internet and Communications). Boca Raton: CRC Press, 2005

Intellectual property is taking on new forms in the digital media market. Consumers are exploring their creative license through the use of multimedia service providers in unprecidented ways. This surge of consumer digital media use is also bringing to a head new conflicts between intellectual property rights Creative Commons, and Digital Rights Management. This book explores this phenomenon and the various ways in which major digital media service providers are being effected by this rapidly changing market environment. Overviews of the business performance, legal goings on, and multimedia services of such industry icons as Google, Inc., Metro-Goldwyn-Mayer, Sony BMG, Napster and more are discussed.

In reference to my project, the book looks at precident intellectual property cases and gives insights into how the concepts within the 1976 Copyright Act are applicable to the cases. The author also notes that Google has aside $200 million in escrow to deal with inevitable litigation, lists the various number of litigations involving YouTube, and notes that these cases will set important precedents for future review of copyright law as it pertains to Internet videos (253).

Rimmer, Matthew. Digital Copyright and the Consumer Revolution: Hands Off My Ipod. Massachusetts: Edward Elgar Publishing, Inc., 2007

This book provides a layout and description of the options available to multimedia copyright owners for the protection of their works from unauthorized use.  The utility and potential weakness of various antipiracy techniques and applications are discussed, including adult image filtering, encryption, watermarking, fingerprinting, and authentication among others.  The book also provides discussion of various issues of interest to copyright owners regarding the parameters and limitations of applying Digital Rights Management techniques within intellectual property law.

In reference to my project, the plaintiff and defendant in the Viacom v. YouTube case represent two sides of an ongoing tug-of-war over legal rights to make use of copyrighted content.  These two opposing sides are copyright owners and fair use claimants.  The book addresses this topic.--"Although copyright literally means 'right to copy,' the term isnow used to cover a number of exclusive rights granted to the authors for the protection of their work...There are, however, limitations on these rights as established in several sections of the 1976 Copyright Act.  One important limitation, the doctrine of 'fair use,' has been the subject of a major discussion oncontent protection" (6)

Furht, Borko, and Darko Kirovski. Multimedia Security Handbook (Internet and Communications). Boca Raton: CRC Press, 2005

This book goes over the trends in multimedia that are pushing multimedia services into unprecidented technological formats. There is an in-depth analysis of the multimedia security technologies applied to digital data as prevention of copyright abuse or violation. These various copyright protection techniques inlude digital watermarking, steganography, fingerprinting and data hiding among others.

For the purpose of my project, the book discusses how the ease of communication of digital data is making it a globally accessible commodity. This is why positive internet video sharing service and televisions industry partnerships are being fostered. There is a growing demographic of interenet file-sharing service users who can be reached with multimedia entertainment. The future of these internet hosting / television industry busines partnerships is being forged out of the new technologies in digital data sharing.

Also of interest for my project is that the book also addresses the matter at the root of the uneasiness and friction between multimedia industries like the television companies and the internet video-sharing environment in general. That problem is arising from the polarized interests of intellectual rights owners and interntet end-users seeking free access to information.--"...The development of digital technologies permitting transmission of digital data over the internet has raised questions about how these rights apply in the new environment.  How can digital intellectual property be made publicly available while guaranteeing ownership of the intellectual rights by the rights-holder and free access to information by the user?" (3).

• Lu,Chun-Shien. Multimedia Security: Steganography and Digital Watermarking Techniques for Protection of Intellectual Property. Hersey: Idea Group Inc., 2005