Television companies and internet video-sharing services are conflicting on issues of copyright infringement. YouTube, owned by Google Inc., is no stranger to the barrage of litigation that has ensued because of illegal postings on the site. Viacom, Inc. notably filed a recent lawsuit against YouTube for broadcasting clips from the network's affiliated television programs without legal permission. This project explores the role of copyright ownership in the volatile relationship between the television industry's copyright owners and the Internet video-sharing service icon, YouTube. Even Japanese television companies have accused YouTube of illegally displaying clips from their copyrighted programming. Google Inc. has faced a multitude of requests for copyrighted snippets to be removed from the YouTube site. Faced with the possibility of crippled business, Google, Inc. is addressing this problem both legally and technologically. The company has put efforts into researching and developing video-recognition system technology that would automatically disable the use of copyrighted clips without permission. My project will study the nuances of copyright law that are at risk of infringement in video-sharing sites, and specifically within the television companies' legal cases and negotiations. In addition the project will seek to define and discuss the technological aspect of enforcing copyright adherence among video-sharing end users.